How Sugar Rush Cake Factory Came About!

I am a mother of 3 wonderful kids, and the wife of an extraordinary man. In retrospect, some might have said that I had it all - family, good friends and love, and yet a part of me still felt like something was missing. I have been a hair stylist for over 20 years but I knew for a while that I was no longer passionate about my career. In 2012 my family and I ordered what we thought would be an amazing and unforgettable custom cake for my daughter’s 21st birthday, but boy were we disappointed! We ended up celebrating without the cake because we were embarrassed to take it into the restaurant. Later that evening we shared our encounter with family and friends and I declared, “Even I could do way better!”

Who would have thought that my aforementioned statement would have been reflected only months later! I made my first  cake for my youngest daughter’s birthday in January of 2013 and it was a hit! Now, I could go on and on providing the intricate details that laid the foundation for my business, but I think you get the point. I finally determined what was missing in my life when I found baking, my true passion - and the rest is history!



Shellene Rogers Morrison (Owner & Founder)